Your store is leaving
money on the table.
Herou fixes that.
Herou AI connects to your Shopify store and continuously runs experiments — on copy, layout, pricing, and personalisation — without you lifting a finger. More revenue, zero CRO headcount.
Enterprise-grade CRO shouldn't require an enterprise team.
The biggest retailers in the world solved this with teams of data scientists, CRO specialists, and A/B testing infrastructure. You don't have that. And it's costing you 10–20% in revenue every single day.
They know their store is leaving money on the table — they just don't have the team or tools to act on it continuously.
Set it once. Optimise forever.
Connect your store
Install the Herou AI Shopify app in under two minutes. No code changes required.
Herou audits and plans
Our AI analyses your traffic, funnel, and catalogue to identify the highest-ROI experiments.
Experiments run automatically
Copy, layout, pricing, and personalisation variants go live and are tracked in real time.
Winners ship, loop repeats
Winning variants are locked in. Herou moves to the next opportunity. Always.
Everything a CRO team does. Automated.
Autonomous A/B Testing
Herou generates, launches, and evaluates experiments 24/7 with no manual setup required.
Copy and Headline Optimisation
Product titles, descriptions, CTAs, and landing-page copy — all tested continuously.
Dynamic Pricing
Elasticity-aware pricing suggestions backed by real-time demand signals.
Layout and UX Variants
Section order, image placement, and navigation tested at the component level.
Personalisation Engine
Segment-aware experiences built from browse behaviour and purchase history.
Revenue Attribution
Every experiment tied to direct revenue impact — not just click-through rates.
One-click Shopify Install
No developer required. Works with any theme, including headless storefronts.
Plain-english Reports
Weekly summaries explain what ran, what won, and what is coming next.
Built for merchants like you.
- + Shopify stores doing $500K-$50M in annual revenue
- + Teams of 1-10 with no dedicated CRO or analytics hire
- + No in-house CRO or data science team
- + Paying for point solutions that don't talk to each other
- + Running occasional manual A/B tests that take weeks to conclude
- + Know revenue is being left on the table — just can't act on it
Not the right fit (yet).
- - Pre-revenue or brand-new storefronts
- - Stores with fewer than 500 monthly sessions
- - Fully staffed CRO teams who want manual control
Why these guardrails?
Herou AI is purpose-built for merchants who are already profitable but can't afford a dedicated optimisation team. That's the gap it closes.
Why Herou beats the alternatives.
| Capability | Herou AI | Agency | DIY |
|---|---|---|---|
| Runs experiments automatically | ● | ○ | ○ |
| No developer required | ● | ○ | ○ |
| Continuous (24/7) optimisation | ● | ○ | ○ |
| Plain-english reporting | ● | ● | ○ |
| Shopify-native integration | ● | ○ | ● |
| Revenue-attributed results | ● | ● | ○ |
| Affordable for mid-market | ● | ○ | ● |
Simple, transparent pricing.
Start free. Scale when you're ready.
For growing stores getting serious about CRO for the first time.
- Up to 50K monthly sessions Copy and headline testing Weekly email reports Shopify-native integration Email support
The complete CRO engine for stores ready to scale revenue systematically.
- Up to 250K monthly sessions Copy, layout and pricing tests Personalisation engine Revenue attribution dashboard Priority support Dedicated onboarding call
For high-volume or multi-store merchants who need maximum firepower.
- Unlimited sessions Custom experiment cadence Dedicated success manager SLA and uptime guarantee API access
Stop leaving revenue
on the table.
Join stores already running 200+ experiments a month. First results in 48 hours.